Jeans, as we know them today, are an iconic and essential part of global fashion. Originally designed in the 19th century as durable workwear, they have transformed into a symbol of style, comfort, and versatility.
The origins of jeans trace back to 1873 when Levi Strauss and tailor Jacob Davis patented the process of using copper rivets to reinforce denim trousers. Initially, these durable pants were created for miners and laborers during the California Gold Rush, providing a practical solution to the rough conditions of the time. The denim fabric, made from cotton, was chosen for its strength and durability.